Jakarta, CNBC Indonesia- Local coffee brand Fore Coffee succeeded in achieving a profitable level during the pandemic as it expanded its outlets in a number of cities in Indonesia.
After successfully opening its first outlet in Singapore in 2023, Fore Coffee in 2024 targets adding 60-70 outlets throughout Indonesia by ensuring quality, service and innovation in coffee products.
Apart from that, Fore Coffee also ensures its role in encouraging sustainability and the use of local Arabica coffee beans from Toraja, Aceh Gayo and West Java and Bal which is expected to encourage the sustainability and welfare of Indonesian coffee farmers.
What are the prospects and strategies for a local coffee business? For complete details, see Andi Shalini's dialogue with Fore Coffee's Chief Marketing Officer, Matthew Ardian in Closing Bell,CNBCIndonesia (Thursday, 22/02/2024)